A landing page is great at collecting customer contact data. But what happens after you get a customer to sign up? Now you can push customers from KickoffLabs into over 180 services including Salesforce, Infusionsoft, Highrise, and Constant Contact! We’ve…
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Last week I stayed at a Hampton Inn and Suites. One of their perks is “cookie hour” whereby they have fresh baked cookies in the lobby from 8-9pm. It doesn’t get much better than than walking in from a long…
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Here are just a few tips to create a stronger connection with your customers. It’s something we’re passionate about at KickoffLabs and is a great topic for Valentines Day. 1. Get realtime alerts when someone signs up. If you wait…
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Meet Gabe. Gabe is almost three. He loves trains, the movie Cars, dinosaurs, and M&Ms. He’s not so sure about meals, bedtime, or his little sister. I’ve never met a customer as hard to convert as Gabe. He won’t eat…
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Want to learn how you can get someone signed up in one click on your landing page? Recently, we wanted to launch a lifecycle email class called “Landing Pages 107“. It’s an email series that teaches people how to build…
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The following is a great guest post from Hagi Erez. He’s the founder of Pluralis. I personally think it’s a great idea because so many of us get writers block trying to figure out what we should be A/B testing. This post should inspire you…
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How can you learn what people think about your landing page? I love making changes to our landing pages and measuring the results. The big challenge is knowing what needs to be changed. For that you need to get people outside of…
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Make every visit count with the right message We’re always editing the copy on our landing pages to see if we can sign up more customers. We test each change against the previous winner to make sure we’re picking the…
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They’ve forgotten about you You got them to your landing page. You got them to sign up. You even got them to buy something! But now they’ve forgotten about you and found another solution. Don’t let this happen to you.…
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Most online forms suck You’ve seen them. Most online forms are ugly, too long, don’t offer any incentives, and make it nearly impossible to find the call to action. Your form could be different if you follow these steps. 1.…
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